Increase Downloads with Application Store Optimization

In a saturated market, visibility is everything. With ASO expertise, we help apps like yours rank higher, attract the right users, and turn downloads into meaningful engagement. Our strategies are tested, targeted, and designed to deliver real results for your app's growth.

  • 150+ Apps Optimized
  • 500K+ Organic Downloads Achieved
  • 25% Customer Acquisition Costs Reduced
Application Store Optimization
Approach to App Store Optimization

Our Approach to Application Store Optimization

  • Phase One: We optimize the app name, title, keywords, description, downloads, ratings and reviews, and updates for maximum visibility– using (TOOLS: Mobile Action, Sensor Tower, Data.ai, AI Keyword Inspector for ASO)
  • Phase Two: We conduct A/B testing, manage app store reviews and ratings, add compelling visual elements, and implement advanced app ranking practices. 

Our Application Store Optimization Services

App Store Audit

App Store Audit

A thorough review of your app’s store presence to pinpoint areas for improvement. We assess performance, visibility, and user engagement to craft an optimized strategy for better results.

Keyword Optimization

Keyword Optimization

We identify high-impact keywords tailored to your app’s audience and search trends. Our approach ensures your app ranks higher, driving relevant traffic and boosting visibility.

Visual Asset Enhancement

Visual Asset Enhancement

Your app’s first impression matters. We optimize visuals like icons, screenshots, and preview videos to grab user attention and drive higher conversion rates.

App Launch and Relaunch

App Launch and Relaunch

We develop a strategic plan to launch or relaunch your app with maximum exposure. Our approach ensures strong initial traction, creating a solid foundation for organic growth.

Ratings and Reviews Management

Ratings and Reviews Management

We monitor and manage ratings and reviews, fostering a positive reputation while strategically responding to user feedback, enhancing your app's credibility and user trust.

Competitor Analysis

Competitor Analysis

Gain a competitive edge through an in-depth analysis of your competitors’ app store strategies. We provide actionable insights that help you outperform your competition.

Conversion Rate Optimization (CRO)

Conversion Rate Optimization

We focus on converting app views into downloads. By optimizing key elements like app descriptions, visuals, and calls to action, we ensure your app gets more installs and engagement.

User Acquisition Strategy

User Acquisition Strategy

Targeted user acquisition campaigns drive high-quality installs. From organic to paid methods, we ensure you reach the right users at the right time, increasing your app’s visibility and user base.

App Store Analytics & Reporting

App Store Analytics & Reporting

Detailed performance tracking provides actionable insights into your app’s store performance. We measure success, refine strategies, and ensure continuous growth through data-driven decisions.

Bring Your Application to Your Ideal Customers!

Your app is one in 2.3 million. Get noticed where it counts. Let’s make your app the one they choose.

Your Strategic Partner for SaaS Growth

LabsMedia: Your ASO Growth Partner

  • App-specific expertise: We understand the intricacies of app store ecosystems, focusing on tailored strategies that maximize your app’s visibility, ensuring it stands out in a competitive market.
  • Conversion-focused approach: We optimize every element—keywords, descriptions, visuals, and reviews—to increase your app’s installs and drive user engagement, turning visibility into measurable results.
  • Continuous growth strategy: Our data-driven methodology tracks performance in real-time, fine-tuning strategies to keep your app at the forefront of the market and fuel long-term, sustainable growth.

Industries We Serve

We have helped applications for SaaS businesses from a wide range of industries.

FMCG

FMCG

E-commerce

E-commerce

Retail

Retail

Manufacturing

Manufacturing

Logistics and transportation

Logistics and transportation

Entertainment

Entertainment

Education

Education

Real Estate

Real Estate

FAQs

What do I need to get started with ASO?

Expand

To begin the ASO process, we’ll need access to your app’s store listings, including descriptions, keywords, visuals, and any performance data you have. If you’re launching or relaunching, we’ll also need details about your target audience and goals for the app’s growth.

Can you help with both Google Play and the Apple App Store?

Expand

Absolutely. We optimize for both platforms, tailoring our approach to the nuances of each app store. Whether your app is on Google Play or the Apple App Store, we ensure it gets the best visibility and performance possible on both platforms.

How much involvement do I need in the ASO process?

Expand

Our team handles the bulk of the work, including optimization and tracking. However, your input on brand goals, target audience, and feedback on initial results is important for fine-tuning the strategy. We work closely with you to align ASO efforts with your broader business goals.

What are the key metrics to track during the ASO process?

Expand

The key metrics include app store rankings, number of downloads, conversion rates (app views to installs), user ratings and reviews, and overall engagement. We’ll provide regular updates on these metrics and adjust the strategy as needed to ensure your app continues to grow.

What kind of ROI can I expect from ASO services?

Expand

With our targeted ASO strategies, you can expect an increase in organic downloads, reduced customer acquisition costs, and improved user engagement. While specific ROI varies by app and industry, our focus is on sustainable, long-term growth that delivers measurable returns over time.

Get Your App in the Spotlight

Don’t let your app blend in—stand out with ASO that gets you noticed and downloaded.