10 Best SaaS SEO Agencies to Boost Business Growth

 Are you a SaaS business owner or a marketer aiming to attract more customers online? Then, implementing SEO can effectively enhance your business's digital presence. 

According to SixthCityMarketing, 57% of SaaS (Software as a Service) companies generated 14.3% of leads through effective SEO solutions. Compared to outbound marketing, SEO yields 14.6% more leads, making it a good investment for SaaS businesses. 

 SEO solutions tailored specially for SaaS companies can attract targeted traffic, generate valuable leads, and convert leads into sales. By strategically optimizing your online presence,  SaaS SEO can reduce customer acquisition costs (CAC) and increase customer lifetime value (CLTV).

A strategic SaaS SEO approach has the potential to achieve expected business outcomes, including increasing Marketing Qualified Leads (MQLs), enhancing Monthly Recurring Revenue (MRR), and boosting organic traffic. Achieving these SEO results is feasible with expertise and experience, which can be effectively leveraged through a partnership with a reputable SaaS SEO agency. 

 These agencies possess the knowledge and tools necessary to optimize your online presence, attract the right audience, and maximize conversions, thereby driving sustainable growth and profitability for your SaaS business. Partnering with a SaaS SEO agency ensures that your SEO strategy is not only strategic but also tailored to capitalize on industry-specific trends and opportunities, ultimately leading to measurable business success.

Top 10 SEO agencies to Scale Your SaaS Business

1. Labsmedia - B2B SaaS SEO and Content Marketing Agency

Labsmedia is a B2B SaaS SEO and Content Marketing Agency that is hyper-focused on website and content optimization for SaaS clients. We work with SaaS brands and provide end-to-end SaaS SEO services that deliver tangible results and measurable outcomes. 

As the top SEO agency for SaaS companies, we provide tailored SEO solutions like producing authoritative content,  analytical SEO solutions, and strategic link building to drive leads and increase client website traffic. 

Services Offered by LabsMedia

• Content Writing
• Keyword Research and Analysis
• Link Building
• SaaS SEO Consultancy and Planning
• SaaS SEO Maintenance

Labsmedia Pricing

Individually tailored package

Specialized in SaaS and SEO

Yes, we have expertise in the SaaS industry and experience in crafting impactful SEO strategies.

Notable Clients

Upper, CloudTutorial, DocoMatic

Achievable Results

• 35% Increase in qualified leads on NASDAQ-listed brands
• Top 3 organic keyword rankings surge by 46%
• Three blog posts achieved top 10 rankings on Google search results pages
• Organic traffic surges 30%: from 5,810 to 7,582 visitors
• Realizes 30% increase in SEO organic traffic (SaaS Low-Code Development Platform) 

2. MADX - SaaS SEO and SEM Agency

MADX Digital is a Germany-based SaaS SEO agency that offers strategic content marketing and comprehensive SEO solutions for SaaS companies. 

They emphasize elevating search engine rankings, driving organic traffic, and creating SEO-optimized content, increasing your website's authority and boosting your business's online presence. 

MADX digital follows a client-centric approach to deliver measurable results, which empower SaaS companies to achieve conversion goals and sustainability. 

Services Offered by MadX Digital

• Full-Service SEO, Keyword Research
• Content Marketing
• SEO Optimizations
• Link Building and Outreach
• SEO Coaching & Consulting

MADX Digital Pricing

MadX offers four pricing models: starter, growth, scale, and enterprise. Contact them to get a quote depending on your SEO goals. 

Specialized in SaaS and SEO

Yes, they have expertise in the SaaS industry and also a strong record in providing SEO results like driving traffic and Sales with SEO. 

Achievable Results

• Generated 28X organic traffic within a year (Postalytics)
• Secured 300 new backlinks within three months  (Good Annotations)
• Grew organic traffic on the website by 277% in a few months (Longvadon)

Notable Clients

Postalytics, Parcel Tracker, Longvadon, MoonPay, Veed.io, Mushroom

3. Powered by Search - B2B SaaS Digital Marketing Agency

Powered By Search is Canada's leading B2B SaaS digital marketing agency. They offer client-centric and tailored solutions to SaaS businesses, including SEO and content marketing. 

With data-driven SEO strategies and innovative solutions, they empower mature SaaS businesses to move in the right direction and achieve exponential growth. 

Their team specializes in working closely with clients, making it easier for them to focus on ROI and client success.  Trusted by SaaS clients, this agency will assist you in achieving higher revenue this year.

Services Offered by Powered By Search

• Paid Advertising (PPC)
• Search Engine Optimization (SEO)
• Account Based Marketing (ABM)
• Content Marketing
• Demand Generation Strategy
• Web Design

Powered by Search Pricing

The Price of SEO services and marketing for SaaS clients starts at $5000. Also, monthly retainers package starts at $10,000 monthly with a minimum 1-year commitment time frame.

Specialized in SaaS and SEO

Only work with B2B SaaS clients but not provide only other  SEO services.

Achievable Results

• Improved the Google position from #19 to  #1 with the most desired keyword in three months (Structure Studios)
• Increased demos by 300% within six months (TouchBistro.Inc)
• Reduced cost-per-click by 50% and increased traffic by 5x to the website. Also, the sign-ups increased by  240% (Chefs Plate )

Notable Clients

VMware, Fortra, Collibra, Varonis, and many other SaaS clients.

4. Skale - SEO Agency for SaaS Brands

Skale is one of the fastest growing SaaS SEO agencies in the industry. They have a deep understanding of SaaS marketing metrics, SaaS-specific SEO strategies, and SaaS marketing and product growth strategies.

At Skale, they focus on building links, improving SERP rankings, targeted traffic, and lead/signups. Also, they employ SEO strategies that effectively enhance domain topical authority and high page topical authority, the main formula to achieve SEO success. Use SEO KPIs to measure the performance of the website and content across various channels. 

Services Offered by Skale

SaaS SEO Management

• Content Creation and Marketing
• SaaS SEO Website Migrations
• Link Building

Skale Pricing 

Contact the team to get a quote or click on book a call to know.

Specialized in SaaS and SEO

Yes, they specialize in SEO and offer services to SaaS brands only.

Achievable Results

• Increased signups from 2700 to 70,000 signups on pages targeted through link-building efforts (Happy Scribe) 
• Scaled the monthly organic signups by 283% within 6 Months through SaaS link building and SEO management service (Maze)
• 2x customer signups from non-branded SEO and grow their revenue by 2.75x or 176% within 4 months. (Rezi)

Notable Clients

Flodesk, Slite, Happy Scribe, Maze, and Rezi.

5. Accelerate Agency - The SaaS SEO Growth Agency

As an SEO Growth Leader, Accelerate Agency focuses on accelerating the growth of SaaS companies through smarter and innovative solutions. 

They have a team of resourceful technical marketers who focus on generating leads and sales for tech-savvy companies and establishing their competitive advantage in the technological landscape. 

Moreover, Accelerate Agency utilizes bespoke tools for faster delivery, project management and planning, site audits, and faster improvements through strategic content, link building, and large-scale outreach. 

Services Offered by Accelerate Agency

• SEO Strategy
• Link Building + Outreach
• Onsite Content
•  Technical & onsite SEO

Specialized in SaaS and SEO

Yes, they have real-world experience in SaaS and only provide SaaS SEO services. 

Accelerate Agency Pricing 

Price depends on the size and requirements of the SaaS brand.

Achievable Results

• Increased non-branded traffic by 4,130% through thousands of backlinks (Dialpad)
• Gained 1.7 Million new visitors for e-signature (PandaDoc)
•  Drive non-branded organic traffic by 1,583% within 28 months. (Brightpearl)
• Increased organic traffic by 300% with a large-scale link-building campaign (Bookinglive - #1 Booking System in the UK).

Notable Clients: 

Brightpearl, Databricks, Global App Testing, Dialpad, PandaDoc, Sage and RingCentral.

6. Simple Tiger - SaaS SEO and PPC Agency

Simple Tiger is a SaaS SEO agency that works with businesses of all sizes to help them dominate the SERPs. They have a holistic approach to SEO and integrate with your team to deliver tangible results. 

With their 3-part framework, they help SaaS clients optimize their content, improve their website structure, and achieve effective SEO results. Also, focus on content organization and structure to enhance user experience and drive organic traffic.

Services Offered by Simple Tiger:

• Content Organization and Structure
• Keyword Research and Analysis
• On-page optimization
• Technical SEO
• Link Building
• SEO Content Strategy
• Monitoring and Tracking Performance 

Simple Tiger Pricing 

Simple Tiger does not provide transparent pricing on their website. You’ll need to book a call to learn more about their services and pricing.

Specialized in SaaS and SEO

Simple Tiger exclusively serves SaaS brands. Additionally, they offer services beyond SEO, encompassing paid media and cutting-edge designing services. 

Achievable Results

• Organic traffic increased in 6 months, from 171,000 visitors to 256,000 (Bidsketch)
• 127% increase in organic traffic to integration pages within two months (Segment)
• 597% increase in organic traffic to the primary page target in 2 months (JotForm)
• 1200% increase in keywords ranking on the first page in 12 months (Gelato)

Notable Clients

ContractWorks, SecureDocs, Totango, and ReadySign.

7. Kalungi - B2B SaaS Marketing and SEO Agency

For B2B SaaS Companies, Kalungi is the growth accelerator that offers SaaS SEO services to scale the business exponentially. 

Instead of employing a dedicated in-house SEO marketing team, software entrepreneurs can benefit from outsourcing this specialized SaaS SEO agency that consistently delivers results.

With a proven SEO playbook and strong expertise, Kalungi offers full-service digital marketing services to drive big growth and fuel growth engines for B2B startups and early-stage companies.

Services Offered by Kalungi

• Fractional CMO
• Content marketing
• Paid media
• Conversion rate optimization (CRO)
• Account-based marketing
• Branding and design
• Marketing automation and reporting
• Web design and development
• HubSpot implementation and management
• Search engine optimization (SEO)

Kalungi Pricing 

Charges $45,000 monthly for full-service engagement. 

Specialized in SaaS and SEO

Yes, they specialize in SaaS but do not just offer SEO but also other SaaS marketing services. 

Achievable Results

• Increased organic clicks by 93.63%, organic sessions by  48.1%, and organic impressions by 110.17% with SEO approach (CPG Vision)
• Secured organic MQLs by 164% and  37% Increase in subscribers with Kalungi's SEO-optimized content and strategies (One Click - Contractor)

Notable Clients

Patch, iControl, SocialLadder, Clear Wave, ArrowStream.

8. SEO Growth Partners - Trusted SaaS SEO Agency

SEO Growth partner offers data-centric SEO services for SaaS clients to achieve their audacious goals. Implementing their strategic content solutions can help your business maximize digital visibility and drive organic growth. 

Moreover, hiring this best SEO SaaS agency for your SaaS businesses can get you measurable outcomes and guaranteed results through tailored SEO strategies like enhanced online presence, improved search engine rankings, and increased client traffic and conversions.

Services Offered by SEO Growth Partners 

• Local SEO
• Keyword Research
• Competitor and Market Analysis
• Content Audit
• Content Creation
• Landing Page Creation
• Backlink Toxicity Audit
• SEO Reporting and Consulting
• Technical and PR SEO

SEO Growth Partner Pricing 

  SEO Growth Partner offers three pricing models:

Specialized in SaaS and SEO

Yes, they have expertise in SaaS and SEO

Achievable Results

• Increased local exposure by 113%, which led to an increase in phone calls by 66% and website traffic by 117% (Pacific Clinic Natural Medicine)
• Gain nearly 500 organic website visitors monthly with SEO Growth Partner (ZenSports)
• Secured #1 rank on Google with high-value keywords (Trusted Nurse Staffing) 

Notable Clients: 

Chiavaye, Bridgetown Aesthetics, Silver Lining Scrubs, Pacific Clinic of Natural Medicine, ZenSports, and Trusted Nurse Staffing.

9. Omniscient Digital - B2B SaaS SEO and Content Marketing

Omniscient Digital focuses on empowering businesses with its B2B SaaS marketing services for ambitious software companies. They offer comprehensive insights and strategies to enhance online performance. 

In addition to data-driven Strategies, Omniscient emphasizes optimizing the content across various digital channels, ensuring sustainable growth and generating traffic for their SaaS clients.

Services Offered by Omniscient Digital

•  SEO strategy
•  Content writing 
•  Link building
• Technical SEO
•  Google Analytics audits

Omniscient Digital Pricing 

Give a book strategy call to get the quote from the Omniscient Digital team.

Specialized in SaaS and SEO

Yes, Omniscient specializes in SaaS and SEO and is trusted by B2B Software Companies.

Achievable Results

• Increased organic sessions by 810% and product signups by 400X (Jasper)
• Secured blog organic sessions by 2117% and conversions by 39X (Order.co)
• Guaranteed organic blog sessions by 867% and leads by 62% (GatherContent)
• Generated $3.7M of pipeline through organic search (Smartling) 

Notable Clients

Jasper, HotJar, Adobe, Loom, Convert, SAP, and more.

10. Rock the Rankings - SEO Agency for SaaS Brands

Rock the Rankings is one of the top SAAS SEO companies specializing in boosting online presence.  This SaaS SEO agency believes in reducing customer acquisition costs (CAC) and increasing customer lifetime value (CLTV) for SaaS brands. 

They focus on crafting effective SEO strategies and optimized content to ensure higher search rankings on SERP, better customer engagements, a strong online presence, and scalable business growth in the competitive digital landscape. 

With 100% SEO-focused, Rock the Ranking is a strategic growth partner for many SaaS clients to help them scale and earn more business revenue. 

Services Offered by Rock the Rankings

• SaaS SEO Management
• SEO Consulting
• SEO Content Writing
• Programmatic SEO 
• Strategic Link Building

Rock the Ranking Pricing 

The pricing is transparent to the clients. Here is the breakdown of the pricing: 

• SEO Consulting (Guidance) - $5k/month
• SEO Done-For-You Management (Growth) - $8k/ month
• SEO Done-For-You Management (Authority) -$15k/ month

Specialized in SaaS and SEO

Yes, they work with SaaS brands only who need growth SEO experts.

Achievable Results

• 167% Increase in organic visitors on the website (ReviewsOnMyWebsite )
• 71% increase in inbound leads (Bigge)
• 200% increase in targeted organic traffic (Toast POS)

Notable Clients

Bizzabo, Toast, Lancey, Exploding Topics (Co-founded by Brian Dean of Backlinko. io), and HomeGauge

How to Select the Best SaaS SEO Agency for Your Business?

Without any SEO strategy and robust online presence, a SaaS business can hardly grow, drive qualified visitors, and acquire new customers. Therefore, investing in a specialized B2B SaaS SEO agency is a valuable decision for company growth. Before making any decision, you must consider these important factors to select the best SaaS SEO agency. 

Consider Experience and Expertise

The best SaaS SEO agencies are specialized in only one skill or industry. So, you must consider the top SaaS SEO company with only solid working records with SaaS brands. 

With expertise in the SaaS industry, these agencies can easily understand your product, feature, and pricing challenges, enabling them to find the best possible solutions. 

For instance, at labsmedia, we have worked as a SaaS product marketing agency for the last two years. We are a dedicated part of Space-O Technologies, with many SaaS development projects and clients in its portfolio.

SEO and Marketing Approach

The simplest ways to assess the approach of the SEO and marketing agency:

• Evaluate the portfolio of the agency and check feedback and reviews from SaaS clients.
• Learn about their approach to crafting a comprehensive SEO strategy with keyword research, expertise in content optimization, technical SEO audits, and aligning SEO strategy with your business goals.
• Look for proficiency in ethical link-building and local SEO.
• Analyze their capabilities in generating organic traffic growth and conversion rates. 

By assessing their integrated SEO approach and expertise, you can find their ability to achieve the expected goals and adapt to evolving SEO trends. 

Key Metrics and KPIs

While choosing the top SaaS SEO agency, you must understand what metrics and KPIs they use to measure the success of their SaaS clients. 

For example, the Keyword SERP Ranking is a good leading metric for the first few months of an SEO campaign. The most important SEO KPI is Revenue, which indicates the overall performance of SaaS companies. 

When you hire an SEO agency for your SaaS enterprise, check what SEO metrics and KPIs they use so you will know what to expect while outsourcing them. 

Expected Outcome Timeline

Before considering any SEO agency for your SaaS website, clear out your expected outcomes and ask them how long it takes to achieve those results. 

Any reputable SEO agency should have the expertise to benchmark current performance and analyze the business growth to determine the expected outcomes across various timeframes.

While choosing the best SEO marketing partner, ensure they are transparent with the results achieved for their clients and expected ROI as well as provide you with precise calculations. 

Team Structure and Contact Person

Before engaging with SEO agencies, consider their team structure and find out with whom you will work. You can check their team structure on the website and understand how their marketing is prepared. 

Also, ask who you will be communicating with throughout the partnership, whether it is the founder of the agency, the SEO expert, or the head of the department.

Hire the SEO Growth Agency for Your SaaS Business

Selecting the right SaaS SEO company is crucial for every SaaS enterprise. With the best SaaS SEO strategy, they can scale your business growth and establish your company as a leader in the competitive SaaS industry. 

At Labsmedia, we are deeply committed to driving organic traffic on your website with compelling SEO and content marketing strategies. With expertise in the SaaS industry, we can quickly understand our client's product and market fit to craft tailored SEO solutions that meet their goals, expectations, and brand voice.