Domo vs Power BI: The Ultimate Comparison Guide

Need a tool for data analysis and visualization?
Want to transform your data with rich visuals?
Looking for a centralized location to get the data anytime from anywhere?

In such a scenario, using the latest business intelligence tool can be one of the best solutions. Domo and Power BI are both powerful BI tools that helps the businesses to make informed decisions.

Since Power BI and Domo both have gained much attention in the IT market, we have compared Domo and Power BI. So if you are searching for a Domo vs. Power BI, you have landed at a right place.

Therefore, to help you in choosing between Domo and Power BI for your business, we have created this complete guide with the help of our experienced developers.By the end of this blog, you will learn what Microsoft Power BI does and what Domo has to offer.

Let’s get started.

Power BI is one of the leading business intelligence (bi) tools available in the market. Microsoft Power BI is used to turn your data into visual and interactive insights.

But, there is another newcomer in the market—Domo—with functionalities that rivals the market leader known. Since both have similar features and functionalities, which business intelligence tool do you choose for your enterprise?

Here is an in-depth comparison of Microsoft Power BI and Domo to help you choose the best business intelligence tool for your organization.

Quick Comparison Between Domo vs Power BI

Comparison Factors Domo Microsoft Power BI
Pricing The price of Domo depends on your requirements. However, it is comparatively more expensive than other BI tools. The price of Microsoft Power BI ranges from $9.99 to $20 per user/month. For the premium version, you have to pay a minimum annual fee of $4995.
Data visualization templates Domo has more than 150 interactive templates for you to use. You can also connect with chart-building libraries to create them from scratch. There are numerous templates in the Microsoft App Store and you can even create more using the custom visual framework.
Dashboard creation There are multiple tools in Domo to create ad hoc reports and interactive dashboards. Microsoft Power BI is renowned for its drag-and-drop dashboard and reporting.
Integration There are over 1000 connectors to help you connect with countless data sources. Microsoft Power BI has only 60 native connectors. But Microsoft is adding more and more with each update.
Governance There are multiple governance features built into the Domo application. You have to rely on third-party software to access the government functionalities on Microsoft Power BI.
Data Science Techniques Domo’s natural integration with R and Python helps you create custom scripts for data analysis. Power BI has excellent query features and seamless compatibility with Microsoft applications.
Intelligent Application Domo has a low-code and no-code platform to help you with data analysis without any extensive coding knowledge. Microsoft Power BI has multiple ML models to help both technical and non-technical users.

Now that we’ve scanned through the differences, let’s dive into the details of domo vs power bi.

Detailed Comparison – Domo vs Power BI

  1. Factor: Pricing


    Since Domo is an up-coming tool, there is no specific price range on their website. If you select the get a quote option, Domo will provide you with a highly personalized price quote to meet all your requirements. However, Domo is more on the expensive side. There is also a free version that you can try out to test its features.

    Microsoft Power BI:
    The package you select determines the pricing of Microsoft Power BI. The price can range from $9.99 to $20 per user/month. The Power bi Desktop version is free to use, while the Premium version is the most expensive one with a minimum annual payment of $4995.

    Winner: Microsoft Power BI

    The predetermined pricing of Microsoft Power BI helps you make better financial decisions concerning using business intelligence tools for your company.

  2. Factor: Visualizations Templates

    Domo provides more than 150 interactive chart templates to create appealing data visualizations. Furthermore, Domo apps connect you with chart-building libraries, where you can build charts from scratch using familiar tools.

    Microsoft Power BI:
    Microsoft Power BI is a data visualization powerhouse. You can create reports, build beautiful charts, and efficiently design interactive graphs (graphical representation). Using the custom visual framework, you can create your charts and reports. Or you can download and use hundreds of pre-designed visualizations from the Microsoft App Store. You can even learn about how to make a good Microsoft Power BI report to explain dataset visually for a better understanding.

    Winner: Microsoft Power BI

    While Domo offers around 150 templates for data visualization templates, it is nothing compared to the hundreds of templates available on the Microsoft App Store.

  3. Factor: Dashboard Creation

    Since Power BI is a Microsoft product, its features resemble those of Excel. Some even call it Excel on Steroids due to their similarities. The drag-and-drop features also make it easier compared to some of the other visualization tools.

    Power BI:
    Power BI offers a drag-and-drop feature to create dashboards and reports. Numerous active users have hailed it as one of the best features in any BI tool. You can also save, share and access these dashboards through the Power BI (iOS or Android) mobile application. To know more about dashboard creation, you can even read the best power BI books.

    Winner: Power BI

    Again, Power BI beats Domo, thanks to its brilliant drag-and-drop feature.

  4. Factor: Integration

    Domo has over 1000 pre-built connectors to help you connect with virtually any data source. You can connect with your existing data warehouse and lakes. Moreover, Domo also offers powerful ETL tools that enable you to build custom connectors for other data sources. But, chances are, you will not need to use this feature.

    Power BI:
    Power BI has only 60 pre-built connectors; you can access files via the cloud data storage feature. So, you will need to spend some time and energy finding third-party solutions for integration issues. However, Microsoft is constantly updating the platform with APIs and connectors to make the integration process much smoother.

    Winner: Domo

    With over 1000+ connectors, Domo is the easy winner in this category.

  5. Factor: Governance

    Domo comes with multiple governance features built into the UI. This integration enables your team to create multiple profiles and audit data usage. You can also track and perform an in-depth analysis of numerous data points.

    Power BI:
    There are no such governance features in Power BI. Microsoft rolls out a clean version of the software without any add-ons. You have to rely on third-party tools to enjoy these governance functions. Another method is to build these features in Power BI from the ground up. While it will be beneficial in the longer run, it is time-consuming to roll out the software.

    Winner: Domo

    Since Domo has these features built into the user interface, it takes the cake here.

  6. Factor: Data Science Techniques

    Natural integration with R and Python allows you to create custom scripts to perform advanced data science analysis. You can rely on their built-in data science actions to analyze data and gain actionable insights.

    Power BI:
    The query feature makes it easier for you to ask questions to the systems. Power BI’s compatibility with Microsoft Excel, R, SQL, and Python makes it one of the leading BI tools for data scientists.

    Winner: Power BI

    Power BI platform beats Domo with a slight lead because of its Microsoft connection.

  7. Factor: Intelligent Applications

    Domo’s low-code and no-code approaches help you analyze large datasets without the need for extensive coding knowledge. It also has an AutoML feature that enables you to connect with third-party applications and custom data sources.

    Power BI:
    Power BI has numerous machine learning models, such as regressive and binary models, to help non-technical users. Additionally, if you want to create advanced models, you can do so through the Azure system.

    Winner: Tie

    Domo excels with its no-code and low-code approach. Similarly, Power BI offers functionalities for both technical and non-technical users.

Above we have compared seven important differences that helps you to choose the best BI tool. Still not sure which is the best one for your business? Have a look at the FAQs.

FAQs About Domo and Power BI

Is Domo a good BI tool?

Yes, Domo is an excellent BI application. It offers 150 pre-built charts and reports to help you better your data visualization game. Also, it has over 1000 connectors that connect with multiple data sources simultaneously.

Which is the most commonly used visualization tool in the market?

Comparing with Domo, Power BI is the market’s most commonly used data visualization tool.

How is Domo different from Power BI?

Domo facilitates much better ad hoc reporting compared to Power BI. It also has a better range of connectors to link with multiple data sources. Conversely, Power BI is cheaper and highly compatible with all Microsoft products.

Is the learning curve of Domo easy?

Domo is relatively easy to learn and master. Domo also has its own Domo University that offers certified courses for its BI tool.

Pick the Best BI Tool Between Domo and Power BI

As you see, Domo has numerous features and connectors, making it an immensely adaptable and ideal business intelligence tool for most organizations.

On the other hand, Power BI offers similar features and advanced data science techniques for data management at a much lower price. Also, Power BI embedded analytics allows you to embed your Power BI items such as reports, dashboards and tiles, in a web application or in a website.

There is no clear winner in this Domo vs Microsoft Power BI comparison. Therefore, while choosing a BI tool for your organization, select the one that fulfils most of your requirements.

Gaurang Bhatt

Written by

Gaurang Bhatt

Gaurang has 15+ years of experience solving complex business problems and enabling businesses with data-driven decisions using data analysis and predictive modeling tools like Tableau, Power BI, Looker, and Google Data Studio. His expertise lies in data visualization, reporting, and creating ETL pipelines. In addition, he is passionate about exploring different technologies like machine learning and AI. He shares his knowledge and learnings on the LabsMedia platform.